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TOPIC: Push and pull communication

Push and pull communication 1 year 1 month ago #17377

  • Gaurav Saxena
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Getting confused in these two terms, looking for your help in understanding with examples.


Push and pull communication 1 year 1 month ago #17408

  • Cynthia Lim Louis, PMP
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Hi Gaurav. This is how I remembered "Push" vs. "Pull" communication.
I am sure you have a mobile phone. The settings for any mobile phone to receive emails is "PUSH". When you send out an email to report on project status, you only want to send out to SPECIFIC people.
As for "PULL", pretend that you are in a large crowd and you want attention from everyone, so you want to "pull" everyone ears to listen to you, and so you are sending information to a LARGE group of people.

Push and pull communication 1 year 1 month ago #17524

  • Anonymous
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I little different question, PMBOK6 mentions 'blogs' and 'press release' as PUSH communication, not sure why.
I would assume these as PULL communication.
Any explanation why these are are PUSH communication?

Push and pull communication 1 year 1 month ago #17525

  • SANJAR HAKIMI's Avatar
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PUSH - Passive; you put it out, and people will visit on their own, like a Blog.
PULL - Active; the earlier analogy is good. You wrangle people to come.
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